Job of General Manager

Course Introduction

To become a next-generation   leader, in your role as c-suite executive or general manager  or senior  manager, you need to continuously enhance your personal strengths as well as a full suite of managerial skills. MIM’s ‘Job of General Manager’  programme   is designed to  support advancement  as part of  your organisation’s  senior management team, particularly in terms of a readiness  to embrace change and implement new strategies, weaving emerging concepts from  leadership, people management,   financial management, marketing and business innovation.

  • General Managers
  • Senior Managers & Managers
  • Business Owners
  • Strengthen your leadership  and management  perspective  and results
  • Improve your cross-diciplinary competencies
  • Gain a portfolio of proven strategies and toolkits for post workshop applications
  • Develop customized action plan to improve self and organizational performance

This workshop incorporates the use of participative and interactive facilitation techniques, personal reflection exercises, group discussions,  case studies and video presentations  to  enhance experiential learning and subsequent post training application.

Leading Self

Leaders need to be conscious of their own behaviours as a leader and how it impacts the people we serve to lead in the current business era. This module will embark you on a journey of self reflection to become today’s leader.


Key topics:

  • Overview of Self leadership
  • Understanding Self
  • Personality profiling
  • Leading Self
  • The Holistic model
  • Emotional Intelligence
  • Aligning self purpose to leadership role in the organization


People Management

The function  of People Management (PM) in any organization is to continuously develop close relationship with the business and align with the organisation’s value and mofify the culture to better engage people to meet the organizational goals.


Key topics:

  • Understanding the key strategic PM issues and trends
  • Key components of People’s Professional Cycle framework
  • Effective recruitment and selection
  • Performance management principles and building blocks
  • Reward and retention strategies
  • Employee engagement


Financial Management

Financial analytical and decision-making skills are important towards making an impact on your organisation’s profitability  and viability. This session focuses on analysing financial statements and undertaking financial analysis for performance improvement of your organization and for business decision making.


Key topics:

  • Introduction to critical reporting principles
  • Identifying the key components of financial reports
  • Understanding and interpreting financial statements to identify key financial issues and concerns
  • Evaluating an organisation’s key drivers for profit performance
  • Evaluating an organisation’s   business  viability including ROI, working capital management and debt gearing


Marketing Strategy

Organsiations must embrace new marketing to secure competitive marketing  edge in the era of customer  age. You will discover the strategic  importance  of replacing  conventional  thinking with the latest marketing thinking to succeed faster and easier in the current turbulent times.


Key topics:

  • Recognizing the important facts of modern marketing that works
  • Defining knowledge marketing and experience marketing
  • Discovering the GOAL in marketing that gives you the direction
  • Positioning your marketing campaign around your customers
  • Avoiding product/service failures abd create the market you want
  • Prioritizing selling
  • Strategies for confronting key competitors


Business Model Innovation – How To Break The Rules And Change

The Game Of Doing Business

To break from the pack, you need to develop alternative methods of doing business – different from that of your competitors. Specifically, it is paramount that you, as the senior managers or business owner, need to innovate your business model, the holistic game-changing strategy that makes the competition irrelevant.


Key Topics :

  • Understanding the old and new paradigm  of competition  and generic business model
  • Visualising your business’s current competitive position
  • Understanding new business opportunities  and using business model innovation tools and techniques
  • Understanding how to create a  new business  model that is differentiated and viable
  • Understanding how to translate business model into actions and execution