CPD Talk: Intellectual Property (IP) Rights – What Every Growing Business Needs to Know!
This Talk will cover:
• What are IP Rights: How and why are they obtained by businesses?
• Patent Claims: What’s off-limits and what’s possible
• Trademarks: Why obtain registered trademark rights?
• Preventing others from copying your branding & packaging
• Select case studies on how companies have utilised IP Rights strategically
Key learning outcomes:
Understand how all organisations, no matter their size, should utilize IP Rights strategically
Discover how IP Rights have an important role to play in successful business expansion